To deliver all fallen souls, the Lord
traveled from country to country. He personally tasted the
transcendental pleasure of devotional service, and He simultaneously
spread the cult of devotion everywhere.
Śrī Caitanya Mahāprabhu personally traveled to different regions of India to spread the bhakti
cult throughout the country. He also personally relished transcendental
activities. By His personal behavior He has given an example for
devotees to follow. That is, one should broadcast the cult of devotional
service. He specifically instructed His devotees to enjoin all Indians
to broadcast this message throughout the world because at that time the
Lord could not personally travel to other parts of the world. In this
regard, He has left two instructions:
bhārata-bhūmite haila manuṣya-janma yāra
janma sārthaka kari' kara para-upakāra
janma sārthaka kari' kara para-upakāra
"All Indians should seriously take up the cult of Śrī Caitanya Mahāprabhu
and should perfect their lives by adopting the process of devotional
service. After perfecting their lives, they should broadcast this
message all over the world for the welfare of all human beings [para-upakāra]." (Cc. Ādi 9.41) A Vaiṣṇava is especially interested in para-upakāra, doing good to others. Prahlāda Mahārāja
was also interested in this. He did not want to be delivered alone;
rather, he wanted to deliver all fallen souls, who are bereft of
knowledge of bhakti and who misuse their intelligence for the temporary benefit of the material body. Śrī Caitanya Mahāprabhu also wanted His mission spread all over the world.
pṛthivīte āche yata nagarādi grāma
sarvatra pracāra haibe mora nāma
sarvatra pracāra haibe mora nāma
"In every town and village, the chanting of My name will be heard."
Following in His footsteps, we are trying to
broadcast His message throughout the world. By His mercy, people are
taking this movement very seriously. Indeed, our books are extensively
distributed in the Western countries, especially in America and Europe.
Even the ecclesiastical orders in these countries are appreciating the
value of this Kṛṣṇa consciousness movement and are ready to unite for the highest benefit of human society. The followers of Śrī Caitanya Mahāprabhu
may therefore take this movement seriously and broadcast it throughout
the world, from village to village and from town to town, just as Śrī Caitanya Mahāprabhu Himself did. -Translation of Bengali verse (in bold type) and commentary on the verse by His Divine Grace A.C. Bhaktivedanta Swami Prabhupada